NEWS & MEDIA

Natural and innovative cosmetics for the renowned Italian lingerie brand. Naturalia Tantum collaborates with Intimissimi in its debut within the world of natural and innovative body care cosmetics.

Nickel tested cosmetics are a conscious and safe choice, particularly appreciated by consumers with sensitive skin or prone to allergic reactions.

The process involves several steps: from defining the brand values to creating the packaging design, while not forgetting market research, which is essential for identifying the target audience.

In the increasingly dynamic and competitive beauty landscape, capsule collections emerge as one of the most significant trends.

Proud to share the success of Togethair®, a company of the Naturalia Tantum Group specialising in the production of professional hair care, colouring and styling systems.

Milan, 23 July 2024 - H.I.G. Capital (‘H.I.G.’) is pleased to announce the completion of the acquisition of a controlling interest in Naturalia Tantum S.p.A., a leading producer of organic Beauty & Personal Care products in Italy.

Growing consumer awareness has led to an increased demand for sustainable cosmetics: products that symbolise a commitment to ethical and responsible practices.

Green beauty represents a growing movement in the cosmetics industry, focusing on sustainability and the use of natural ingredients.

Sustainable cosmetics are at the heart of the cosmetics industry's evolution.
Indeed, an increasing number of consumers and brands are placing environmental friendliness and innovation at the heart of their priorities.

Green projects are increasingly essential in the development strategies of innovative companies, in response to the urgent need to adhere to the objectives of the European 2030 Agenda.